Pulley — Startup Profile

Cap table and equity management for founders and finance teams

HQ: San Francisco, CA | Founded: 2020 | Employees: 68 | Stage: Series B | Website: https://pulley.com

About

Pulley helps startups and growing companies manage equity and ownership. Its platform supports cap tables, fundraising and dilution scenario modeling, SAFEs, employee equity grants, 409A valuation workflows, compliance reporting, stakeholder management, and liquidity programs. Pulley positions itself around founder-focused usability and transparent pricing, with support for companies from seed through scale.

The Take

Pulley is an equity management platform purpose-built for founders and finance teams, combining cap table management, pro forma modeling, equity grants, compliance workflows, and liquidity tools.

Timeline Highlights

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