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Auto-capture product analytics that eliminates manual event tracking.
HQ: San Francisco, CA | Founded: 2013 | Employees: 200-300 (estimated, pre-acquisition headcount; post-acquisition integrated into ContentSquare) | Stage: Acquired (by ContentSquare, 2024)
Heap is a product analytics platform that automatically captures every click, tap, page view, and form submission across web and mobile applications. Unlike traditional analytics tools that require developers to manually instrument events, Heap's auto-capture approach records all interactions from day one, enabling product and marketing teams to analyze user behavior retroactively. Founded in 2013 by Matin Movassate and Ravi Parikh, Heap participated in Y Combinator's Winter 2017 batch. The company raised over $100M in venture capital from investors including Sequoia Capital, NEA, and Salesforce Ventures. In January 2024, Heap was acquired by ContentSquare, a leading digital experience analytics platform, in a deal that combined Heap's behavioral data capabilities with ContentSquare's sess
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