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Customer data infrastructure for analytics and operations
HQ: San Francisco, USA | Founded: 2011 | Employees: 600 | Stage: Acquired | Website: https://segment.com
The company provides an API-based platform that collects customer event data from web and mobile applications, providing a single integration point to send data to various analytics and marketing tools. It acts as a central data pipeline, enabling businesses to unify their customer data across different software systems. This infrastructure reduces engineering overhead associated with managing multiple third-party integrations.
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